Monday 23 January 2012

Leftloft

 I really love the way that all of leftloft's work is so varied.  They have designed this colourful image based recipe book yet, also have designed for magazines based on type and just black and white. This variation of subject and concept shows that they are driven by the subject and that they are flexible when working with a brief.
I want to be like this!
Leftloft are based in Milan(italy) and are actually looking for a junior designer.  A little problem being the language as they expect you to speak italian and english.
I can definitely be inspired by this to realise that there is an importance of flexibility in your work.





LEFTLOFT

I adore this variation of typography and pattern within an environment.
With two main colours and a detailed focus on print the restaurant is made to be contemporary and classic.
Another variation of flexibility within Leftlofts work.



Leftloft


This publication was created by Leftloft.
I have highlighted these, even though the subject is not exactly of interest to me, because I really like the way just black and white  text have been used (simple, clean) with a full colour photo.
I think the use of different typefaces for each section plus a different shape to go with it adds individualistic approach.