As all of the companies I have chosen specifically are so different it is easy to compare them Politically, Economically and Socially. Technically I should think that graphic design is very similar throughout the varying companies. Style, cause and thought process may be very different but the way to get there would be extremely similar.
At Tigerprint the main aim is to create something exciting/colourful for the general public of varying ages to purchase. Their website is fun, colourful and inspiring and obviously the way they want to approach things. Still, they work for a huge retail centre, Marks and Spencer, and so professionalism is also very important. Doing things quickly, efficiently and within a small time frame.
Oxfam is very different as design is definitely not the main focus of the company. Rather it is a tool to encourage and inform people of the charity, what they are doing and how to get involved. Of course being inspired to create something different and eye catching is still very important as it is still about catching the eye of the target audience who are hard to pin point with such a huge charity as oxfam.
Sagmeister on the other hand is considerably different to both these companies. Working as a freelance studio using initiative and creative flare to stand out from the rest specifically within the design world. Their website features the awards they have won and shows how they want to be the best of the best when it comes to innovative design.
No comments:
Post a Comment