Within my design practice I have already written a brief which consists of designing a range of posters to highlight the positive words from the bible in a way which makes sense to everyone. Rather than bombarding people with religious terminology I want to try to explain that christian values are as relevant and hopeful as ever. This brief works perfectly with Giles' expectations for the posters and so I will hopefully, if he likes them, be able to sell the 5 designs to him once they are finished in December.
I learnt from this meeting that often enough clients have already a detailed description of what they are looking for from a designer which leaves not much room for creativity in the design. What I wanted to try to do for Giles was also impart some of my knowledge of being a christian understanding that there is not much design I would put on my wall specifically about the christian faith and I felt I could do this because I am the target market. Giles seemed really open to my suggestions and I took notes on some of his as well though I explained that due to the short deadline and my 2 week holiday I would only be able to complete 5 designs with a focus on what I felt worked best which he was really happy with.
I left the meeting feeling really happy and very professional and full of ideas for the work knowing they could be bought!
