Who am I now...

I really want to focus on looking forward rather than back after such a long journey which has got me to where I am today.  I have come to realise that my skills, design style, thoughts on design will constantly change depending where I work and what sort of briefs I do.  I found this really exciting and I am looking forward to what is next.  I have discovered the importance of attention to detail - I want to be a quality designer, I have learnt about organisation and time balancing - it is easy to take too long on the wrong thing - I want to be an efficient designer.  I have learnt about the importance of the subject and a range of knowledge which can be put into practice for a number of subjects - I want to be an open minded designer. Most of all I have come to understand the importance of enjoying what you do - I want to love my job and be a designer who is passionate.

Portfolio - need to add copy

Open publication - Free publishing - More need text

Business cards

Elim international missions

I have been in touch with Elim international missions and they are keen to have me help out with little bits and pieces within their OUTREACH' magazine and to go visit them over in Malvern.

I am looking forward to how it will feel working for a charity - understanding that this isn't a full time thing at all but I really want to get a taste for being an in house designer. (what the limitation etc will be.)

ELEVEN

I have emailed Eleven to see if I can pop over and visit the studio although I am currently waiting for a response.  

Boards for Footprints

Open publication - Free publishing - More ideas

Ultimate Holding Company

I decided to call the Ultimate Holding Company to ask about visiting their studio and hopefully to open doors of working there in the future. I happened to speak to Jimmy Edmondeson who graduated from LCA 2 years ago so it was nice to speak to someone who had been in the same position.  I followed the phone call with an email after he said it would be great if I wanted to visit and for me to email with and questions I had.  

Footprints Collaboration

Laura and I had our first meeting to discuss the plans and timetable for the footprints community centre.  

We decided to organise the brief into phases so that we can charge for each one and so they are kept manageable.

Phase 1: Initial Concept (signage map) / sketches

-Footprints budget

-How long can we afford to spend on it

-What type of signs can we afford

-Explore outcomes

-Investigate the brand

Phase 2: Visual ideas (X2)

Phase 3: Amendments / Final Versions


Timeline:

Phase 1: 20/02/12

Phase 2: 05/03/12

Phase 3: 02/04/12

Hi ......,

Following our meeting this week I have determined a plan for the signage. This includes me working with another designer who I know will benefit the project (which won’t alter the cost), I hope this is ok. I also have a few more questions before I continue with the designs.

Do you have a specific budget for signage/website/leaflet?
If so what? This will help us determine what outcomes we can afford to be looking at.

Could you please send over the list of all activities/rooms as we discussed along with any required information to be included on the signage? Then I can get to work and hopefully meet the deadlines that are proposed.

Do you have any specific guidelines for us to follow such as colours to use/ avoid. I know that you are using purple for the staff uniforms as with the current signs. Would you like this to remain?

This is the proposed timeline for this project which is broken into 3 phases.

Phase 1: Initial Concept (signage map) / sketches - 20/02/12

Phase 2: Visual ideas (X2) - 05/03/12

Phase 3: Amendments / Final Versions - 02/04/12

Please let me know if this sounds workable with your expectations, and I’m aware that during this period I can start work on the website.

I hope that’s all ok, and look forward to hearing back from you.

Thanks
Laura




Main Entrance
-Church Hall
-church services

-mums and tots

-child contact centre
-lunch clubs
-training centre
-Food Co-op
-

0-2 Entrance

2-3 Entrance

3-4 Entrance

Random back entrance

Beadale Hall
-Afterschool club 5+
-Training centre

Map at Beadale not at Main centre.

How do people sign up to the childcare? Main entrance or specific entrance?

Footprints on the floor to direct.
Paint =£25/can. X4 colours = £100...

Final images sent

These are the final files I sent to giles in our final meeting plus the invoice which went with them.

As well as handing over the files I signed a contract for each individual poster (except variations of colour ways)  which Giles went through in detail so that I understood what I was signing.

I found this meeting really helpful in understanding the handing over of artwork and what copyright meant.

Although I no longer own the images I will continue to earn from them as Giles reproduces and sells them to wholesalers etc I will receive 10% of his incomings from them.  

Collaboration

Initially this project was going to be used for my design practice but I have decided to instead show it as a platform of enterprise as my friend and I consider collaborating together on a number of projects after the course has finished.
Although, in an ideal world, we would love to initiate a studio straight away it is important to still focus on getting a placement and hopefully a job within another studio for experience and financial support before embarking on such an adventure.  In the mean time we have already a number of contacts ( due to Laura's current experience and my other job) which will provide us with small brief which we can do along side other jobs.  This is start the basis of what could be our studio and will also be a gradual way of telling us both if we work well together.

The brief we received was from a community centre in Bradford who are wanting a re-design of their navigational signage, website and information leaflets surrounding what the community centre provides.  This can be quite a substantial brief but will require a great deal of organisation in making sure deadlines are met.

Leftloft

 I really love the way that all of leftloft's work is so varied.  They have designed this colourful image based recipe book yet, also have designed for magazines based on type and just black and white. This variation of subject and concept shows that they are driven by the subject and that they are flexible when working with a brief.
I want to be like this!

Leftloft are based in Milan(italy) and are actually looking for a junior designer.  A little problem being the language as they expect you to speak italian and english.
I can definitely be inspired by this to realise that there is an importance of flexibility in your work.

LEFTLOFT

I adore this variation of typography and pattern within an environment.
With two main colours and a detailed focus on print the restaurant is made to be contemporary and classic.
Another variation of flexibility within Leftlofts work.

Leftloft

This publication was created by Leftloft.
I have highlighted these, even though the subject is not exactly of interest to me, because I really like the way just black and white  text have been used (simple, clean) with a full colour photo.
I think the use of different typefaces for each section plus a different shape to go with it adds individualistic approach.